October 25, 2020

Shoppers rush to the High Street as England stores reopen

Shoppers in England rush back to the High Street
Demand across England’s High Streets, retail parks and shopping centres surged on Monday as some shops reopened after a three-month lockdown.

Research firm Springboard said that by 17:00, footfall was 38.8% higher than last week, as pent-up demand led to reports of long queues at shops such as Primark, Zara and Sports Direct.

However, shopper numbers were still far below the same time last year.

All shops in England are now allowed to open, but with strict safety measures.

“Footfall has risen by more than we anticipated, but it was certainly helped by the weather, which made queuing a more pleasurable experience,” said Diane Wehrle, marketing and insights director at Springboard.

Safety measures include plastic screens at the tills and floor markings to keep shoppers two metres apart – measures that are already a regular fixture in supermarkets.

Jaydee Darrock, from Warwickshire, was one of the first inside Primark’s Birmingham store after queuing from about 07:00. She described it as “surprisingly calm”.

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